Community Boomers, many who work in Palo Alto but live elsewhere and therefore do not often use the library, were offered five lunch-time Feed Your Head (pdf) programs that featured experts on brain fitness and healthy aging from Stanford University Medical Center. A blog was also started and podcasts of the brain fitness programs were created so individuals unable to attend in-person could still benefit from the information. Each program attracted 35-50 people. Program press releases and flyers were designed and distributed, local restaurants were partnered with to provide free, healthy refreshments, and books related to the subject of healthy aging were purchased and added to the collection. Two laptop computers and 3 different brain fitness software packages were purchased and made available for public testing. The Branch’s visitor count and circulation statistics have both significantly increased since the program series began. Based on community response, the library hopes to offer a second series of these Feed Your Head programs in the future.
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